Dubai Hotel Performance Forecast for May, June, and July 2025
- EDITOR
- May 22
- 2 min read
The summer months of May, June, and July 2025 are expected to follow Dubai’s typical seasonal trends, with hotel performance influenced by rising temperatures, regional tourism patterns, and strategic adaptations by the hospitality sector. Occupancy rates, average daily rates (ADR), and revenue per available room (RevPAR) are projected to decline gradually over these months due to extreme heat, though targeted promotions and regional demand may help mitigate losses.
In May 2025, occupancy rates are forecast to hover between 70% and 75%. This period may benefit from residual demand from late-spring travelers and minor events. Average daily rates are anticipated to remain relatively stable at AED 750 to 950 (USD 205 to 260), with luxury hotels maintaining premium pricing while midscale properties introduce early summer discounts. RevPAR is expected to range from AED 525 to 700 (USD 145 to 190), reflecting a slight dip compared to the milder spring months.
By June 2025, occupancy is likely to drop further to 65–70% as temperatures rise to 38–42°C, reducing outdoor tourism activity. Hotels may pivot to attracting business travelers, conferences at venues like the Dubai World Trade Centre, and staycation packages for UAE and GCC residents. Average daily rates could soften to AED 700–850 (USD 190–230), with properties rolling out promotions such as "Summer Surprise" deals. This would push RevPAR down to AED 455–595 (USD 125–160), making June one of the weakest months for revenue.
July 2025 is projected to be ... Continue reading (Members Only)
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