Brand New Pre-Opening General Manager Job Lead - Prestigious 5* Luxury Hotel (150 Keys) - Award-Winning Luxury Hotel Group - Thailand
General Manager – New Luxury Lifestyle Resort – Southeast Asia Coastal Destination
On one of the most beautiful stretches of coastline in Southeast Asia, a new luxury lifestyle resort is taking shape, and the group is looking for the General Manager who will bring it to life.
This new 150-key luxury lifestyle resort is under development on a prime beachfront site, comprising 132 premium rooms and suites and 18 villas. With direct beach access, landscaped gardens, lake features, pools, a seven-room spa, fitness centre, and kids' club, the resort is being created as an intimate, design-led destination with a strong sense of place.
But this is a lifestyle brand, so beautiful surroundings are only part of the story. The group wants this to be a resort with personality and energy. A place where great design, memorable dining, creative programming, and genuine human connection come together, and where guests, locals, and the team all feel part of what is happening.
The food and beverage offer will sit at the heart of the resort experience, with four outlets including all-day dining, a specialty restaurant and bar, a beach bar, and a lobby bar. The property is targeted to open in mid-2028. The opportunity is to make these more than hotel outlets: to create places with their own identity and energy that contribute to the personality of the resort.
As General Manager, you will lead the hotel through pre-opening and into operation, building the team and culture from the ground up while establishing the brand as a distinctive lifestyle-luxury destination in the region. This role calls for a proven international General Manager who combines commercial discipline, creative brand leadership, and strong owner-facing maturity.
The group is looking for someone who understands that this brand is at its best when it feels individual, social, and connected to its destination, and who has the personality and creativity to make that come alive through people, experiences, partnerships, and the culture of the hotel.
Your Day to Day
As General Manager, you will take full responsibility for the overall success of the resort, delivering exceptional guest experiences, strong commercial performance, and trusted owner relationships.
While no two days will be the same, you will:
Lead the pre-opening and opening journey, including recruitment, brand immersion, operational readiness, and stakeholder alignment.
Establish clear performance, development, and succession plans for the executive team and department heads, providing coaching, mentoring, and ongoing feedback.
Ensure full compliance with brand standards, service excellence frameworks, and regulatory requirements, while tailoring the guest experience to local and international markets.
Build strong, visible relationships with owners, government authorities, business partners, travel industry stakeholders, and the local community.
Drive commercial strategy, including positioning, pricing, digital marketing, and revenue management, in a competitive and fast-developing destination.
Lead capital planning and asset management initiatives to protect long-term asset value and enhance market leadership.
Oversee financial performance, including budgeting, forecasting, and P&L management, to maximize profitability and return on investment.
Foster a safe, secure, and inclusive environment for guests, colleagues, and assets, ensuring compliance with all health, safety, and regulatory standards.
Inspire a high-engagement culture through change management, leadership development, and performance-driven initiatives.
What the Group Is Looking For in You
Proven General Manager experience in luxury lifestyle or resort hospitality. This is not a first-time General Manager appointment.
Demonstrated pre-opening leadership experience, with a track record across recruitment, culture building, systems implementation, owner engagement, and opening readiness.
Experience leading the development and activation of a property's distinctive identity in collaboration with ownership and creative partners, translating a distinctive identity into programming, collaborations, culinary experiences, style, and guest touchpoints, and ensuring it is understood and consistently brought to life by the team.
Strong commercial acumen across high-rated leisure FIT, luxury distribution and consortia, suites and villas, resort Food & Beverage, spa, and selected group business.
A creative, marketing-savvy approach and an understanding of how partnerships, collaborations, and activations can build brand positioning and drive demand.
A leader with personality, presence, and creative energy, who enjoys being visible in the resort and understands how to build a culture that feels distinctly aligned with the brand rather than simply operating to luxury standards.
Credible owner and stakeholder management skills, with confidence operating in a hands-on and strategic ownership environment.
Experience in Southeast Asia strongly preferred; knowledge of the local market would be advantageous.
A genuine commitment to developing local talent, building a strong leadership pipeline, and creating local successors.
Fluent professional English. Local language capability is advantageous but not mandatory.
The above is intended to provide an overview of the role and responsibilities and is not an exhaustive list of the duties inherent in the position.
The group is an equal opportunity employer. This policy applies to all terms and conditions of employment.
Who They Are
This lifestyle brand crafts unique destinations that kindle heartfelt human connections. Their bespoke spaces blend spirit, style, and delight to create an addictive culture of refined irreverence where locals, visitors, and colleagues seamlessly connect.
Don't quite meet every single requirement, but still believe you'd be a great fit for the job? The group will never know unless you hit the 'Apply' button. Start your journey today.
What Is Offered
Leadership of a new flagship lifestyle resort within a globally respected hospitality portfolio.
Competitive executive compensation and benefits package.
The opportunity to shape the guest experience and commercial success of a distinctive new property.
Career development and growth potential within an international lifestyle hospitality group.
If you are a creative, commercially minded hotel leader ready for this exciting opportunity in Southeast Asia, the group welcomes your application...Listed 1 in NEW NOTEWORTHY JOB LEADS SECTION, FAST TRACK - Click here
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