The hospitality industry is an ever-evolving sector that balances growth with the preservation of heritage. One of the key challenges for hotel chains is retaining their foundational hotels, which often serve as the birthplace of the brand while also navigating the complexities of expansion into new markets.
However, the landscape of the hospitality industry is shifting towards rapid expansion and diversification. Corinthia is increasingly focusing on entering new markets. To balance the retention of flagship hotels with expansion, strategic planning is imperative. This can include reinvestment in the flagship property to ensure it meets evolving consumer expectations while simultaneously funding the development of new hotels across diverse locations.
Corinthia has always treasured its first adventure in the hospitality world, namely Corinthia Palace. Its elegance has defied time and has been pampered with constant attention and care throughout its journey which started in 1962. Read interview with Alexandra Pisani, General Manager of Corinthia Palace
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